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2022
MEDIA KIT

PROFILE

OUR READERS

MEDIA REACH

2022 EDITORIAL SCHEDULE

WEBSITE AD RATES + SIZES

NEWSLETTER AD RATES + SIZES

2022
Media Kit

Profile


Our readers are the foundation of The Georgetowner

Their leadership and authority help shape the paper’s brand and the news. With a keen sense of Georgetown’s history, we immerse ourselves in the life of Washington, D.C., illuminating the issues of the day, examining the news from every angle, highlighting the contributions of our residents as well as the city’s movers and shakers while holding our leaders accountable. The brand always leads readers to what will happen next. The Georgetowner is powerful, prominent and noteworthy, defining the culture of what it means to be from Georgetown.

“The newspaper whose influence far exceeds its size.”

— Pierre Cardin

Our Readers


Our readers are influential and have discretionary income

This allows them to enjoy the modern luxuries of life. They are educated leaders of our community who exert a powerful influence on Washington, D.C. They spend their time reading, dining, traveling, shopping, supporting the arts, and philanthropic causes.

Media Reach


The Georgetowner’s printed edition is mailed to all residents and businesses in Georgetown. We are in luxury condo buildings and stores such as Whole Foods, Balducci’s, restaurants, and coffee shops. The Georgetowner can be found in street boxes at Metro stops and throughout D.C., Maryland and Virginia. We are also delivered to neighborhoods that resemble Georgetown demographics.

60,000

PRINT READERS
PER ISSUE

108,895

ONLINE READERS
PER MONTH

7,000

MAILED COPIES
IN GEORGETOWN

600

LOCATIONS IN
WASHINGTON D.C.
MARYLAND & VIRGINIA

2022 Editorial Schedule


Print Issues

January 12

2022 Forecast

February 9

Annual Real Estate Review

March 9

Spring Arts Preview/Women’s Month

April 13

Mother’s Day Issue/Earth Day

May 11

Summer Arts Preview

June 15

Fundraising Capital

July 13

Real Estate – Who Lives Here

August 17

Back to School

September 14

Fall Arts Preview/Gala Guide

October 12

Weekend Travel

November 9

Georgetown Holiday & Arts Special

December 7

NYE in DC/Outlook 2023

CLASSIFIEDS

$50 for 25 words or less; $0.50 per additional word.

Service Directory

$78 per issue (2.375” x 2”, black and white).

$45 per extra inch vertical or horizontal.

$25 extra for full color.

PRINT SPONSORED CONTENT

Use print advertising prices. Extra fees apply for content creation. Minimum size 1/4 page.

INSERTS

$300 Setup Fee $100 per 1000 inserts. Customer provides inserts. Volume discount available.

PRINT MEDIA SPECIFICATIONS

Accepted file formats: JPG, PDF, PSD, TIFF.

CMYK color format (not RGB). Minimum resolution 300 dpi.

Black type should be black ink only, not four color registration.

9 points minimum font size recommended.

DEADLINES

All payments are due in advance of print date.

Space reservations must be made by 12 p.m. on the Thursday before THE PRINT publication. Ads must be received by Monday at 12 p.m. before publication. Please send final files to advertising@georgetowner.com

Website Ad Rates + Sizes


BREAKING NEWS AND CONTENT UPDATED DAILY

SizePrice
Top Leaderboard (1000x123px)$1,000
Mid-Page Leaderboard- first (970x90px)$600
Mid-Page Leaderboard (970x90px)$500
Square (300x300px)$500
Sky Scraper (300x600px)$450
Bottom Banner (1000x123px)$500
scroll horizontally on smaller screens

WEB MEDIA SPECIFICATIONS

Static (non-animated) format: JPEG, PNG, or GIF.

Animated format: GIF. Animations must have a frame rate no faster than 5 fps, or 200 fps.

Please send files to advertising@georgetowner.com

DURATION

Pricing is based on a 30-day duration. Custom pricing also available.

SPONSORED CONTENT

Featured on home page. Starting at $450 per article.

Newsletter Ad Rates + Sizes


Every Monday & Thursday, plus our 12 Print Issues

The Georgetowner newsletter is emailed twice weekly on Mondays and Thursdays. Advertisements and content must be received one day prior. Please send files to advertising@georgetowner.com.

TOP BANNER – $250

Mondays – Available
Thursdays – Available

MEDIA SPECIFICATIONS:

Dimensions 1200px x169 px
File format: JPG, PNG, GIF.

BANNERS – $200

MEDIA SPECIFICATIONS:

Dimensions 1200px x 169 px;
File format: JPG, PNG, GIF.

SPONSORED CONTENT – $450

MEDIA SPECIFICATIONS:

Landscape photo 600px wide;
7 word title; 50 words summary;
500 words web article and images;

SOCIAL MEDIA RATES – $50 PER POST

Posts for Twitter, FaceBook, LinkedIn and Instagram are made public on The Georgetowner pages. Four posts per month, that’s one per week at $200 for all four. You provide content and images using our specifications.

MEDIA SPECIFICATIONS: Available upon request.

NEWSLETTER SCHEDULE

Twice weekly, every Monday and Thursday, plus every new issue. Monday focus is on news and not to miss community events. Thursday focus is on lifestyle, fun weekend things to do in and around town.

JANUARY
(Mondays) 3, 10, 18 *Tues bc of MLK Day, 24, 31
(Thursdays) 6, 13, 20, 27

FEBRUARY
(Mondays) 7, 14, 22 *Tues. bc of President’s Day, 28
(Thursdays) 3, 10, 17, 24

MARCH
(Mondays) 7, 14, 21, 28
(Thursdays) 3, 10, 17, 24, 31

APRIL
(Mondays) 4, 11, 18, 25
(Thursdays) 7, 14, 21, 28

MAY
(Mondays) 2, 9, 16, 23, 31 *Tues bc of Memorial Day
(Thursdays) 5, 12, 19, 26

JUNE
(Mondays) 6, 13, 20, 27
(Thursdays) 2, 9, 16, 23, 30

JULY
(Mondays) 5 *Tues bc of July 4th, 11, 18, 25
(Thursdays) 7, 14, 21, 28

AUGUST
(Mondays) 1, 8, 15, 22, 29
(Thursdays) 4, 11, 18, 25

SEPTEMBER
(Mondays) 6 *Tues. bc of Labor Day, 12, 19, 26
(Thursdays) 1, 8, 15, 22, 29

OCTOBER
(Mondays) 3, 11 *Tues. bc of Columbus Day, 17, 24, 31
(Thursdays) 6, 13, 20, 27

NOVEMBER
(Mondays) 7, 14, 21, 28
(Thursdays) 3, 10, 17, 23 *Wed bc of Thanksgiving

DECEMBER
(Mondays) 5, 12, 19, 27 *Tues. bc of Christmas holiday
(Thursdays) 1, 8, 15, 22, 29