Business Ins & Outs: Luigi Parasmo, UpWest, Wegmans

First D.C. Wegmans to Open July 13

Yes, it’s finally opening — uptown on July 13 at 9 a.m. — Washington, D.C.’s first Wegmans Food Market. The 82,000-square-foot store is located at the newly completed City Ridge complex at 3900 Wisconsin Ave. NW. The redevelopment of the former Fannie Mae Headquarters, City Ridge is a 10-acre walkable urban village with a mix of residential, commercial and retail uses.

In: UpWest, Not Perfect

UpWest, a casual women’s clothing store, is setting up shop at 3110 M St. NW, part of the Canal Square retail complex. It’s in the former Dawn Price baby store. UpWest’s motto is “Progress Over Perfection,” and the retailer writes: “We believe moving forward is more important than being perfect. That’s why we strive to use more and more sustainable fabrics, give generously to those in need and only work with Brands We Believe In for our non apparel items.”

Coming: Showfields at 31st & M

Let’s try this again. The corner building at 3077 M St. NW, which once housed Concept 31/M, a collection of individual retailers in the former Brooks Brothers space, will soon offer a similar retail experience by “the most interesting store in the world.” Showfields also calls itself “a lifestyle discovery store” and features “a curation of mission driven products, art, and events that can be found ‘IRL’ for the first time — a revolutionary retail concept that invites you to discover and engage with the brands of tomorrow.” Its other locations are in New York City and Miami Beach.

In/Moved: Shop Made in DC Reopens May 27

Shop Made in DC has left its 1353 Wisconsin Ave. NW location and moved to 1304 Wisconsin Ave NW — just one block south on the other side of the street. It will be reopen on Friday, May 27, at 11a.m. The business offers more than “5,000 products from D.C.’s best makers.” It’s between the upcoming juice bar, Pressed, and the Georgetown Inn.

Moving: Luigi Parasmo Salon

Luigi Parasmo Salon and Spa is moving down the block and across the avenue from its original spot. The hip and luxe hair salon is ready for its next chapter, they say. They’ve already moved the red chandelier — and soon everything and everyone else — to 1359 Wisconsin Ave. NW, near Compass Coffee and the upcoming Maman, a New York City French bakery, and Taichi Bubble Tea.

Luigi Parasmo Salon and Spa co-owners Javier Calvo and Luigi Parasmo. Courtesy MokiMedia.

Out: Duly Noted 

The cool, fun stationery store at 1355 Wisconsin Ave. NW is packed up and moving out. With a passion for well designed paper goods and a heart for the handwritten note, co-owners Chris Allen and Tobin Traxler opened Duly Noted last March and are looking for a new place in Georgetown.

Out: Mini Me Boutique on P

The charming shop, Mini Me Boutique, that carried mother-and-daughter outfits along with cool European threads, surprising novelties and vintage toys, has shut its doors after a little more than one year. Owner Liana Vassila took her pandemic time to put together her boutique at 3236 P St. NW, located in part of a space that once housed the legendary Savile Book Shop, and has no regrets. She said on Sunday she is grateful for the experience and all the support but is ready to move on. Friends may contact Vassila at

Liana Vassila of Mini Me Boutique, which closed May 22. Georgetowner photo.



Leave a Reply

Your email address will not be published. Required fields are marked *